Lancôme introduces the Hypnôse Eyeshadow Palette: 5 flattering shades, to easily create natural to dramatic eye makeup looks. Its formula offers an extremely soft and creamy texture for an effortless application. The weightless and velvety eyeshadow powders are easily blendable, for a rich and homogeneous color payoff. Wet, the Hypnôse eyeshadows reveal a more intense effect. 97.1% said the eyeshadow has a soft texture* 95.2% said the eyeshadow leaves a homogeneous, even finish * 95.2% said the eyeshadow leaves the eyelids comfortable all day long * *Consumer test on 105 women